So you are looking for information about a career in marketing and advertising?

A career in marketing and advertising used to be a good industry to be in once upon a time. Today, the economy has changed and the business world has transformed, and a career in marketing and advertising has become virtually impossible to come by. When an opportunity finally does arise, there are a enormous number of job applicants and candidates who likely have as much experience if not more experience than you do. The ratio of the number of applicants to positions is probably closing in on the same ratio for your chances to become a professional athelete in life. Yes, budgets all across the globe have been cut, cut, cut, until the only thing left in the budget to cut is the paper that the budget was printed on. Companies excessive marketing and advertising budgets have become a thing of the past just like tape cassette players.

If you happen to be one of the extremely unlucky recent college graduates with a degree in marketing and advertising, you might even want to go back to school for a second degree in something else, because your marketing and advertising degree is pretty much worthless. There are people with 5, 10, even 20 years of experience who graduated college while you were still in Kindergarten .

Maybe you should try a career in the information technology field ? Maybe, you will just be one of the really unlucky ones who will never be able to find a job and have a fulfilling career for the rest of your life? The world has changed and only the fittest will survive in this new economy where finding a job and career is almost as unlikely as winning the lottery. Yes, I know you came to this website looking for information about marketing jobs and advertising careers, but the information that I have provided you is invaluable. The reality is that the marketing and advertising battle is now won on the Internet through search engines such as Google, Bing, and Yahoo! If you don't even have real world experience and the only marketing experience you have is in a classroom setting, do you really think a company is going hire you?